Sleepmandje

Rejuvenating an old acquintance

One hundred thousand shopping carry-baskets have been in service for years in all Albert Heijn stores to be used by customers with a small grocery list. To fill the gap between this carry-basket and a shopping cart, Albert Heijn wanted to introduce a new device: a buggy. By snapping on four wheels and an additional handgrip to the existing carry-basket, it could be transformed into a dual purpose cart that allows the baskets to be carried, be pushed or towed: You decide!

how to ergonomically transform a carry-basket into a tow-cart

Awards: 
Category: 
Food and retail
Client: 
Project kick-off: 
March 2008
Project delivered: 
December 2008
Type: 
Engineering
Project size: 
Medium
Project developers: 
Michiel Boonacker
Mother project: 
Expertise: 
Food and retail
Capability: 
User testing
Design engineering
Product design
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